The Benchmarking Company (TBC) is a boutique consulting firm exclusively focused on the beauty industry.  Serving our clients at every stage in their development – from startup companies to global powerhouse brands – we offer complete concept to launch services.  TBC redefines the term consultant because we truly partner with you.  We understand the unique needs of the beauty industry and become an integral part of each team to help clients create, revitalize and harmonize their brands in every product category and channel. 

As publisher of the “must read” Pink Report™ and WomenTrends™ we keep our finger on the pulse of the industry and offer unparalleled consumer insights and intelligence.

As the beauty industry’s #1 consultancy for concept-to-launch brand strategy and intelligence, TBC can bring a fresh perspective to your brand, with inspired clarity and a solid plan to help you succeed.  Whether you are a first time beauty entrepreneur or working with a seasoned global brand, we offer modern and essential services to help your brand find it’s pretty! Contact us for our real world case studies and references.

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